Our Leadership Team

Meet the Leadership Team

Robert William Pye

Chief Executive Officer
As CEO, Robert leads the continued growth of Filtrona’s filters and tapes business and operations globally, including more than 2,000 employees, 11 production facilities, three world-class Innovation Centres and a fully accredited laboratory, serving customers in more than 140 countries across Asia, Europe, the Americas, and the Middle East. He serves as a member of Filtrona’s Board of Directors.

Tue Saabye

Chief Financial Officer
Tue is responsible for the strategic financial leadership of the company. His prior roles include serving as the Group CFO of a drilling company and senior leadership roles in the shipping industry. Tue holds a Master of Science in Business Economics and Auditing, and a Bachelor of Science in Economics and Business Administration from Copenhagen Business School.

Lay Moi Kow

Global Operations Director
Lay Moi (LM) oversees the company’s operational P&L performance globally, including HSE (Health, Safety and Environment), manufacturing, quality, supply chain, and procurement. In her prior roles, she held senior management positions in operations at a global packaging company and other FMCG companies. She holds a bachelor’s degree in Chemistry from the University of Technology in Malaysia.

Patrick Meredith

Global Strategy & Business Development Director
Patrick is responsible for developing, implementing and evolving our strategic growth plans. He also oversees our Legal, Compliance, Risk and Governance (LCRG) function. Patrick is a Chartered Engineer, holds a Master of Business Administration from the Open University and a Bachelor of Engineering (Hons) in Materials Science and Engineering from University of Bath.

Hywel Thomas

Global Commercial Director
Hywel is accountable for the profitable growth of Filtrona’s filters and tapes business globally. He also represents Filtrona’s interest in China as Vice Chairman of the joint venture in Xiamen. Prior to joining Filtrona in 2012, Hywel held senior management roles in Finance, Operations, and Sales & Marketing with multinational companies in the tobacco and packaging industries. He holds a Bachelor of Science in Economic and Politics from Cardiff University and is a Chartered Management Accountant.

Joyce Ng

Global Human Resources Director
Joyce leads the HR function and provides strategic human capital direction by collaborating with our Executive Leadership Team to transform Filtrona through organisational development, learning and development, talent management, and succession planning. Prior to Filtrona, Joyce has held senior management roles in HR with multinational companies in the data and analytics, and chemicals industries. Joyce holds a Master of Business Administration in Strategic Planning and International Business from Maastricht School of Management.

Hugo Azinheira

Global Director, Innovation and ESG
Hugo is responsible for R&D, including product innovation and development, product management and commercialisation, Intellectual Property and ESG. In his prior roles, Hugo managed the R&D and innovation functions at two major tobacco companies. Hugo holds a degree in Material Engineering from Technical University of Lisboa in Portugal, and a post-graduate degree in Innovation Management from the Université catholique de Louvain in Belgium.

Fortify Reinforcement Range

Our SupaStrip® and RippaTape® ranges were not only developed to provide superior easy opening solutions, they also deliver reinforcement to Fortify the performance of a product.

 

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Authentication Solution

Criminals are becoming ever more sophisticated in their attempts to fake goods, with some estimates suggesting that 5-9% of the annual global trade is accounted for by counterfeits.

 

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What Else Do We Solve?

VakTape™ is an easy open solution specifically developed to provide a consistent and reliable combination of easy opening and hermetic seals on modified atmosphere packs and vacuum packs.

 

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Easiliner

Our high-quality EASILINER product range provides paper-based, silicon-release liners to protect pressure-sensitive glue lines and ensures that your product will stick only when needed.

 

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Tape Applicators

Filtrona has over 50 years’ experience of designing, supplying and installing applicators that complement our tape portfolio. This means we are better equipped to understand and support your business than a standard tape supplier.

 

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RE:CLOSE Tape™

For longer-lasting freshness, powerful promotions and perfect portion control, RE:CLOSE™ TAPE brings a fresh approach to your packaging.

 

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The ECO Range

We are committed to continually develop our business to respond to evolving environmental requirements. Find out more about what our ECO Range, including Rippatape Halo – the ground breaking repulpable paper based tapes solution, can do for you.

 

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SupaStrip®

SupaStrip® enhances brand loyalty by providing a positive, easy opening experience with additional brand owner value delivered via the engagement potential of print and increased efficiencies during manufacturing.

 

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RIPPATAPE® FOR PAPER & BOARD

Rippatape® products are designed to rip through most grades of fluting and board allowing quick, easy and safe access to contents. This includes corrugated and fibreboard cartons, envelopes, paper sacks and e-commerce mailers.

 

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Performance Range

Our Performance range filter solutions for tar, carbon monoxide (CO)
and vapour reduction meet the many different government legislative demands while still providing the desired taste experience.

 

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Sensation Range

Our Sensation range is designed to appeal to your senses, enabling you to create a smoking experience that is as individual as your customers.

 

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Icon Range

Icon filters are novel but not novelties, which means you can add real value to your brand in the premium market segment. Built on Filtrona’s cornerstones of quality and innovation, the Icon range will make your brand look better and perform better too.

 

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ECO Range

As a company, Filtrona is committed to more degradable and sustainable products. The plastic-free options and higher degradability of our ECO range is evidence of this commitment.

 

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